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NEW YORK, NY (September 6, 2007) - The Sports Museum of America (SmA) has selected Restaurant Associates (RA), a division of Compass Group, The Americas, as the exclusive catering partner for the new venue.
Scheduled to open in April 2008, SmA is the nation's first and only interactive, multi-media attraction dedicated to the history, grandeur and significance of all of sports. A world leader in catering and cultural dining services, RA will bring their culinary expertise to catered events in this unique space.
Reflecting an innovative vision, SmA will have a clean, contemporary and dedicated event space with large windows affording guests breathtaking views of the Statue of Liberty and New York Harbor. Along with RAs' uncompromising attention to detail and passion for quality, guests in the 8,000 square foot space will have a truly memorable experience.
"We feel privileged to have been selected as the exclusive caterer for the Sports Museum of America. Restaurant Associates is committed to providing our high quality catering experience that will complement this unique venue which can be adapted to serve various types of events, from corporate events to Bar/Bat Mitzvahs to birthday parties and charity events," said Dick Cattani, president of RA.
SmA, located on Bowling Green at 26 Broadway in the Canyon of Heroes, is part of the significant revitalization movement for Lower Manhattan. "Not only will it contribute to New York City tourism by introducing a vibrant, cultural family attraction, but it will also attract people looking for a special place to hold an event. Restaurant Associates is looking forward to bringing our distinctive service and innovative cuisine to all who choose to have their event at SmA," added Cattani.
"The Sports Museum of America, which is backed jointly by New York's leading business individuals as well as city and state government, will be a major new addition to the New York City tourism and event landscape, and Restaurant Associates is the right partner to bring such a significant property to the marketplace," said Sameer Ahuja, Co-Founder and COO of SmA.
In addition to the dedicated event space, RA will cater and customize menus for events in the Heisman Trophy gallery (a re-creation of the award's former home at the Downtown Athletic Club) and home to the original trophy and the tribute to its winners, and the Billie Jean King Women's Sports Hall of Fame, the first hall of fame dedicated to honoring the achievements of legendary female athletes and coaches.
"SmA will also be home to special events throughout the sports calendar year, including athlete appearances, press conferences, lectures and speaker series, product launches in our 4000 sq. ft. retail store, and other sports- related happenings, many of which will be open to the general public," added Ahuja.
Event Spaces and capacity:
First Floor Event Space: 650 reception, 480 seated dinner without dance floor, 360 seated dinner with dance floor
SmA General Galleries: 970 reception
Heisman Trophy Gallery: 200 reception
Billie Jean King International Women's Sports Center: 200 reception
About Restaurant Associates
Restaurant Associates (RA) is recognized as the nation's premier foodservice, restaurant and catering company, operating over 150 prestigious locations. RA is based in New York City and provides premium food services to corporate dining, educational facilities, museums, performing arts centers, zoos, aquariums, and off-premise catering events in New York City, Boston, Hartford, Atlanta, Miami, Washington D.C., Philadelphia and Toronto. RA is an operating company of Compass Group, The Americas, the world's leading foodservice management company. http://www.cgnad.com
About The Sports Museum of America
A dramatic new addition to the ongoing rebirth of Lower Manhattan, the Sports Museum of America (SmA) is the first of its kind, a 35,000 sq ft attraction dedicated to celebrating America's enduring love affair with sports. In association with more than 60 single-sport museums, halls of fame and other sports organizations across North America, this new breed of museum- attraction features inspiring artifacts, films and engaging interactive exhibits to richly showcase the significance of sports in America. SmA will also be the new permanent home of the Heisman Trophy and annual presentation, and the first women's sports hall of fame, the Billie Jean King International Women's Sports Center. A 4,000 sq. ft. retail store will feature an array of SmA-branded merchandise, as well as a collection of unique sports apparel and memorabilia from around the country. And with premium food catering by Restaurant Associates, SmA will also feature 8,000 sq ft of dedicated event space with on-site catering prep, pantry and VIP areas. The event space is divisible into several configurations, including those done in combination with the various museum galleries.
Opens April 2008. http://www.thesportsmuseum.com.
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